Meta, the parent company of Facebook and Instagram, is planning to introduce a paid subscription service for users who want to use the platforms without seeing ads. The proposed price for the subscription is $14 per month, according to a report by The Wall Street Journal.

The move comes as Meta faces increasing scrutiny from regulators over its data privacy practices. In Europe, the company is subject to the Digital Markets Act (DMA), which requires companies to give users more control over their data and how it is used.

Meta has said that the subscription service is a way for users to opt out of targeted advertising and still use the platforms for free. However, some critics have argued that the price is too high and that it will only be affordable for wealthy users.

It is unclear when the subscription service will be rolled out, but Meta has said that it is expected to be available in Europe first. The company has not yet announced whether it plans to offer a similar subscription service in other parts of the world.